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SEO & SME Specialist

We have a position vacant for SEO & SME Specialist profile in Mumbai.

Department: Marketing & Sales

Location: Mumbai

Reports to: Digital Strategist / Digital Marketing Manager

Job Purpose: To achieve sales lead targets monthly, quarterly & yearly from organic & in-organic digital methods in compliance with company’s marketing & sales objectives.

Key Result / Responsibility Areas

  • Maximizing on page & off page search engine optimization to achieve number one ranking on digital presence.
  • Perform keyword research in co-ordination with SEO & SMO objectives.
  • Perform keyword research using google adwords, keywords tools, word tracker & keyword discovery, etc.
  • Suggest Primary, Secondary & Tertiary keywords & prepare keyword ranking reports.
  • Develop efficient SEO Strategist to improve organic traffic on landing pages.
  • Link building to improve rankings of keywords in google organic search.
  • Comprehensive keyword analysis, competitor analysis and managing SEO & SEM strategy for maximum lead generation.
  • Working on meta tags, meta description, interlinking, google local listings etc.
  • Making & Managing off page strategies : Syndicated blogging, Link exchange, Link building, Cross linking, Article submissions, classified submissions.
  • CSS, W3C, RSS, Directory submission, widget creations, social bookmarking and inbound & outbound link building.
  • Independent efficient execution & management of google & other PPC campaigns.
  • Review & analyze websites for improvements.
  • Compile & present SEO & SEM performance reports.
  • Consulting with web designers to improve the navigation of site to enhance search engine rankings.
  • Basic programming execution for web-designing to enhance SEO.
  • Evaluate product offering, traffic landing pages, quality, content, web design, security, payment options, shipping options, demographics of prospective customers determining keywords & campaigns.
  • Set up new natural search optimization campaigns.
  • Oversee SEO program implementation from prelaunch deliverables through performance reports.
  • Keep pace & updation with trends in Internet marketing & Suggesting with execution for performance improvement in lead generation.
  • Monitor & Administor web analytics dashboards, reports, reporting tools & point out key area of importance in accordance with digital marketing goals.
  • Experience of content management systems.
  • Planning, executing & managing image & hyper link optimization.
  • Mobile directory search & site submission.

 Job Requirements

Educational Qualification : MBA in Marketing Preferred / Bachelors in Marketing. A certified Digital Marketer by a reputed Institute.

Work Experience : 3-4yrs of rich experience in SEO & SME campaign execution & management.

Key Competencies : Expert in SEO & SME Modules, Knowledge of CMS, Content Creation, Graphic Optimization

Desired Skills

  • Innovative thinker.
  • Analytical Skills
  • Result Oreinted
  • Good Communication Skills
  • Team Player
  • Strong understanding of internet and web technologies and web based programming languages.

To Apply Kindly Send your CV at hr@tejaswi.biz

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