We have a position vacant for SEO & SME Specialist profile in Mumbai.
Department: Marketing & Sales
Reports to: Digital Strategist / Digital Marketing Manager
Job Purpose: To achieve sales lead targets monthly, quarterly & yearly from organic & in-organic digital methods in compliance with company’s marketing & sales objectives.
Key Result / Responsibility Areas
- Maximizing on page & off page search engine optimization to achieve number one ranking on digital presence.
- Perform keyword research in co-ordination with SEO & SMO objectives.
- Perform keyword research using google adwords, keywords tools, word tracker & keyword discovery, etc.
- Suggest Primary, Secondary & Tertiary keywords & prepare keyword ranking reports.
- Develop efficient SEO Strategist to improve organic traffic on landing pages.
- Link building to improve rankings of keywords in google organic search.
- Comprehensive keyword analysis, competitor analysis and managing SEO & SEM strategy for maximum lead generation.
- Working on meta tags, meta description, interlinking, google local listings etc.
- Making & Managing off page strategies : Syndicated blogging, Link exchange, Link building, Cross linking, Article submissions, classified submissions.
- CSS, W3C, RSS, Directory submission, widget creations, social bookmarking and inbound & outbound link building.
- Independent efficient execution & management of google & other PPC campaigns.
- Review & analyze websites for improvements.
- Compile & present SEO & SEM performance reports.
- Consulting with web designers to improve the navigation of site to enhance search engine rankings.
- Basic programming execution for web-designing to enhance SEO.
- Evaluate product offering, traffic landing pages, quality, content, web design, security, payment options, shipping options, demographics of prospective customers determining keywords & campaigns.
- Set up new natural search optimization campaigns.
- Oversee SEO program implementation from prelaunch deliverables through performance reports.
- Keep pace & updation with trends in Internet marketing & Suggesting with execution for performance improvement in lead generation.
- Monitor & Administor web analytics dashboards, reports, reporting tools & point out key area of importance in accordance with digital marketing goals.
- Experience of content management systems.
- Planning, executing & managing image & hyper link optimization.
- Mobile directory search & site submission.
Educational Qualification : MBA in Marketing Preferred / Bachelors in Marketing. A certified Digital Marketer by a reputed Institute.
Work Experience : 3-4yrs of rich experience in SEO & SME campaign execution & management.
Key Competencies : Expert in SEO & SME Modules, Knowledge of CMS, Content Creation, Graphic Optimization
- Innovative thinker.
- Analytical Skills
- Result Oreinted
- Good Communication Skills
- Team Player
- Strong understanding of internet and web technologies and web based programming languages.
To Apply Kindly Send your CV at firstname.lastname@example.org